September 29, 2016
Apex Yachts is a new international yacht brand dedicated to delivering true luxury and total performance. Inspired by a love of the sea, their boats are designed for those who share their passion and enjoy life to the full.
The company recently launched their inaugural boat, the APEX 60, a luxury day tender designed for comfort and engineered for performance, at The Monaco Yacht Show 2016.
We were engaged by the owners to assist with the development of the brand and communications materials of this challenger brand and have really enjoyed being part of the journey, witnessing the birth of a beautifully built luxury craft.
We are excited to see how the market reacts to the APEX 60 and to seeing more boats from Apex Yachts in the years to come. In the meantime, we cannot wait to get down to the sea and go for a ride!