November 15, 2014
Art Russe was founded in 2012 with the aim of developing a greater understanding of Soviet and Russian cultural contributions. The organisation focuses on collecting and increasing international awareness of Russian art dating mainly from 1917 – 1991. Its aim is to increase appreciation for this art through supporting exhibitions, lending to international museums and galleries, and publishing books and catalogues on key artists and artefacts.
We were invited to re-brand Art Russe and put together a brand strategy for this exciting and ambitious initiative to guide it through its engagement with as wide a spectrum of those working with and interested in art.