April 12, 2014
Originally a supplier of high quality interiors for the luxury yacht and cruise liner industry, TSI has expanded onto land. With a rich heritage of working with the finest craftsmen in Cantu, Italy, TSI brings decades of experience and a highly discerning eye. We were therefore flattered to be entrusted with the creation of their new brand targeting a premier international clientele.
Our challenge was to create a brandmark and supporting materials that reflect quality craftsmanship, reliability and excellence. We created an ambigram solution that allows TSI to stamp its marque on any piece of furniture or interior finishing and be legible from any angle. The collaterals are elegant, the website clean and contemporary, providing ample opportunities to showcase the quality of their work. www.madebytsi.com